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 Restaurant Web Design Case Study
 
A client in the retail restaurant industry approached RWR looking for ways to expand their restaurant business. The client wanted a very professional looking website that allowed customers to see their full menu online and also have the ability to place their orders online. Potential customers could order for delivery or for pickup and their information would be stored so that they could easily order again in the future. The primary goal of the system would be to increase sales by offering another convenient way to place orders and reserve seating.

RWR was able to meet and exceed the client’s needs for a restaurant web design by delivering a very professional website and a very sophisticated online ordering system. The online ordering system gave this Restaurant a competitive advantage by offering a service that not many of it’s competitors could offer. The features of this system are detailed below.
 
Customer Features:
 
  • Very user friendly
  • Easy to find menu items using structured menu or search feature
  • Easy to navigate menu
  • Ability to place orders for delivery and for pickup
  • Ability to switch between delivery and pickup
  • Reserve seating
  • Allow payment by credit card, Cash on Delivery, or by local student card program
  • Secure entry of payment information
  • Ability for customers to add notes for every item ordered (e.g. No nuts please)
  • Ability for customers to add special instructions relating to their order or delivery instructions
  • Complete shopping cart features (add to cart, remove from cart, update cart)
  • Creation of user profiles to allow for future orders
  • Forgot password Email feature
  • Email confirmations to customer and to restaurant managers
  • Email to Fax so that restaurant staff can quickly respond to incoming orders
  • Ability for customers to select from multiple side orders.
Restaurant Manager Features:
 
  • Ability to add and modify menu items
  • Ability to set up taxes.
  • Review incoming orders
  • View IP address of incoming orders for fraud purposes
  • Search for customers and modify customer information
  • Setup menu categories
  • Setup menu options
  • Setup Administrators and assign passwords
 
 
 
 
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